Airbnb

Why Use Airbnb?

$12.3 Billion in bookings in 2016, serving 129 million guests.

Airbnb's revenue grew more in 2016 than any other OTA.

Lowest cost among major OTAs, hosts only charged 3% of booking subtotal. (HA 10-13%, Booking.com 15%)

Airbnb guests book far ahead of time:

Airbnb seems to have attracted a clientele that plans for the longer term. Slice data indicates that 38 percent of Airbnb guests booked their travel more than a month in advance, compared to only 23 percent who did so on other hotel booking sites. Only six percent of Airbnb guests made their reservation on the day that their stay began.

Airbnb guests book an average of 3.5 nights


The growth of Airbnb, like much of the “sharing economy”, is driven by millennials. Almost half of Airbnb patrons in the last year have been between the ages of 18 and 34. By contrast, only 28 percent of guests who booked through Marriott.com fell in the millennial generation.


Billboard effect - 1/5 direct bookings results from exposure on an OTA.



Why use Bluetent to distribute to Airbnb?

We understand vacation rentals.

Own the relationship, no intermediary to hold money or customer info.

We have experience using APIs to manage the complexities of property data.

Easy setup

Straightforward low pricing

Consulting and optimization of your distribution channels available.