Booking Abandonment

Bluetent’s Booking Abandonment Tool triggers follow-up emails to potential guests that leave the Booking page before making a booking. Users can abandon a booking for many reasons, maybe the user opened on the mobile device and meant to follow-up at a later time on their desktop, or perhaps the user need to touch base with their travel group before booking.

Booking Abandonment follow-up emails contain important personalized information such as the property name and image, requested travel dates, a call to action to book the property, and property manager contact information. Bluetent Marketing Experts utilize two forms of Booking Abandonment follow-up emails:

  1. Booking Abandonment - Property Available

  2. Booking Abandonment - Property Not Available

Related Articles

It’s best to follow this workflow when setting up Booking Abandonment.

Additional Resources

Bluetent Blog: The Inbox: Turn Abandoned Carts Into Revenue