Content Marketing

What is Content Marketing?

Content Marketing is the practice of creating, publishing and distributing content for a targeted audience. Websites need quality content to thrive. Regular content creation can bring a brand to life and position a property manager as the local subject matter expert. It is a vital component of Search Engine Optimization (SEO) and can distinguish property managers as the trusted advisor to guests.

What do Bluetent’s Content Marketing Experts do?

Bluetent’s Content Marketing Experts leverage a variety of tools and industry best practices to ensure content is optimized, appealing and worthwhile. Some of the techniques and tools you can expect from a Content Marketing engagement with Bluetent include:

  • Yearly content plans based on keyword research and ranking goals

  • Content writing and optimization of website content, blogs, and local area guides

  • Brand and Value Proposition development

  • Graphic design

  • Logo design

  • Video production

  • Print collateral such as postcards and brochures

How to get Started with Content Marketing

Bluetent offers flexible Content Marketing engagements to meet your business goals and getting started is easy. Contact us for a free consultation today.

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